On Tuesday, Nov. 27, youth representatives and their coaches gathered again for the second of four Regional Youth Leadership Team meetings. Last month’s gathering engaged leaders in a local foods showcase that encouraged students to think about the food needs of their schools in the wake of the new federal lunch guidelines. In continuing to foster youth advocacy in our region, the November gathering focused on effective communications strategies.
Decorah junior Sam Iverson, Postville senior Pedro Lopez-Vega, and FoodCorps Member Melanie Stewart were able to represent NE Iowa at the Kellogg Youth Gathering in Boston, MA last summer, and they shared those experiences with the Regional Leadership Team on Tuesday. They structured their discussion in the style of a Pecha-Kucha presentation (20 slides/images for 20 seconds apiece), a Japanese style of presentation they learned in Boston. While at the Kellogg Gathering, the three NE Iowa representatives learned about communications strategies, food as a social justice issue, youth advocacy, and the importance of knowing and telling your story.
After this, the three led a dyad activity to get youth leaders and coaches thinking about their own personal stories and why they got involved in the Food & Fitness work. Following this was a discussion on different platforms for sharing stories. Some methods highlighted include a poster campaign, radio ads, Storify, Prezi, and Adobe Youth Voices.
After a healthy lunch, youth coaches attended a 4-H Risk Management Training while students, FFI Resource Contacts, and ISU Extension County Youth Coordinators brainstormed for the upcoming youth PSA Challenge. Deadline for youth teams to enter the PSA Challenge is December 14. Youth works will be showcased at the third gathering of the year in January via ICN, with hopes that youth teams will go on to share their stories with their schools, school boards, city councils, or extension councils.
For more information on the 2012 Kellogg Youth Gathering, view their Storify page.
For more photos of day, click here.